Understanding destination brand love using machine learning and content analysis method
نویسندگان
چکیده
This study aims to apply the concept of brand love in tourist destinations order identify core-elements that could have influential impacts on generating destination love. stud...
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ژورنال
عنوان ژورنال: Current Issues in Tourism
سال: 2021
ISSN: ['1368-3500', '1747-7603']
DOI: https://doi.org/10.1080/13683500.2021.1924634